Category Archives: BEAUTY STYLE

Give the Gifts of Safer Beauty this Holiday Season

For the Trendsetter – BEAUTYCOUNTER Holiday Gifts Sets 2017

Gifts That Last
Here’s to giving the gifts that mean the very most. Here’s to safer beauty. Take care of your loved ones with gifts that nourish, soothe, and revitalize.

Join our mission of getting safer products into the hands of everyone this season. Split up Holiday Gift Sets to make beautiful gifts for teachers, friends & family! So easy and FUN! Perfect for everyone on your list!

Beautycounter Meets Mercedes-Benz

So many fun & informative Beautycounter Events coming up in the next few months and this one has me super EXCITED! I love sharing #betterbeauty with my partner & friend, Kari McLay of Tulipe Noire Boutique and we can’t wait to join Jennifer Karagianis from Three Point Motors and share our passions. 

I really enjoy doing Beautycounter Flawless in Five makeup applications, showing people that everyone can apply makeup that looks natural and beautiful. Plus, who does’t want to learn more about gorgeous, quality cars, Mercedes-Benz, in a non-intimaditing environment. Join us November 21, 6:30-8:30pm for a Fantastic Night at Three Point Motors – 2546 Government St. 


Beautycounter Makeup Night


Such a great time with these lovely women for Beautycounter Makeup Night. Thanks to Vellar Chou for making everyone look so fantastic in Beautycounter makeup and Sheri Fraser for hosting us at her beautiful home. It was fun to see so many gorgeous women trying this beautiful, safe and high-performing cosmetic and skincare line.

Sheri1Our stunning host – Sheri Fraser

You can feel safe and beautiful as Beautycounter screens for over 1500 harmful and toxic ingredients (allergens, cancer creators, hormone disruptors) and is extremely transparent by listing EVERY ingredient in their products. Most products are gluten free, vegan, and organic. My friend in the US, Meg Dillard, says it’s “Chanel meets Whole Foods” – love it!

fnalltngLadies from Beautycounter Makeup Night

Top 10 Beautycounter Cosmetics used by Vellar Chou at Make-up Night

1) Tint Skin – offers a lightweight, creamy foundation that cares for your skin. The formula goes on seamlessly and blends effortlessly to cover imperfections and even skin tone. The most popular colours of the evening (porcelain, linen, sand and honey) from lightest to darkest.

2) Touchup Skin Concealer Pen – hides dark circles, redness, and other imperfections. Light colour was used on everyone and created that flawless look.

3) Matte Bronzer – delivers a refined, natural-looking glow, thanks to their shimmer-free finish -plus, they can double as a matte contour. No.1 used on everyone for that sun-kissed effect.

4) Eyeshadow Duo – offers a flattering, luminous affect because of the Porcelain Flower Extract. Most  popular colour duos – pearl/champagne, used as an eyeshadow and a cheek tint. Fawn/night, used as an eyeshadow, eyeliner and for filling in brows. Peach/bronze, the ladies loved the shimmery gold effect of this eyeshadow.

5) Powder Blush Duo –  delivers the perfect amount of healthy-looking, luminous colour. These satiny powders contain Porcelain Flower Extract (a Thai bloom known for its antioxidant benefits) to help moisturize the skin, blending seamlessly. Most popular of the evening was tawny/whisper but my favourite for blondes is the flamingo/apricot. The brighter peach and pink for the cheeks looks so youthful.

6) Sheer Lipstick  – most popular Lipstick colours of the evening – rose, coral, & twig. This beautiful hydrating lipstick can also be used as a blush.

7) Mascara – delivers dramatic length and definition. 3 years in the making this is a must have!

8) Cream Blush – brightens cheeks with natural, dewy colour. Jojoba ester and carnauba wax condition and hydrate skin, making the smooth, non-sticky formula easy to apply on the go. Most popular colour was hibachis and I love using it as a lipstick to.

9) Mattifying Powder – blends invisibly to set makeup, absorb shine and reduce appearance of pores and fine lines.

10) Nourishing Rosewater Mist – tones, hydrates and sets your make-up – provides your skin an instant pick me up.

thehehehSome of the most popular Beautycounter Makeup from the evening

Beautycounter also has a top rated Baby & Kids line, a full body line with products that feel and smell amazing for everyone in your family. So hydrating!

sssMore of the beautiful ladies from makeup nIght

Such fantastic news about BeautyCounter purchasing Nude – WOOT! 

The New York Times
FASHION & STYLE|Bono and Ali Hewson Join a Natural Beauty Juggernaut

Vanessa Friedman

After a week in which Revlon bought Elizabeth Arden and Mayhoola for Investments bought Balmain, now Beautycounter, the California-based natural beauty line, has bought Nude, the natural beauty line founded by Bono’s wife, Ali Hewson, from LVMH Moët Hennessy Louis Vuitton. Bono will become an investor in Counter Brands, the parent company of Beautycounter, and Ms. Hewson will become a board member.

Details of the deal were not disclosed, but the move forms a potential natural beauty juggernaut at a moment of increasing consumer interest in health, well being and sustainability.

Ms. Hewson characterized the acquisition as the meeting of “soul mates.” She said, “It will allow us to really amplify the message.”

About their first discussion, Gregg Renfrew, chief executive of Beautycounter, said, “It was one of those meetings where everyone just starts talking very quickly.

“Actually, Ali doesn’t talk that quickly, but I do,” she added. “We just realized we had a shared philosophy, and this was an opportunity to take a leadership position in the sector.”

LVMH, which also owns Edun, the sustainable fashion line founded by Ms. Hewson to promote local business in Africa (“trade not aid,” as her husband likes to say), bought Nude in 2011. But the brand had languished since then, a very small fish in a big beauty pond.

By contrast, Beautycounter, founded in 2013 as a for-profit business but certified for its social and environmental performance, grew rapidly and is predicting $225 million in revenue by 2017. Investors include TPG Growth and Jeremy Zimmer of United Talent Agency. The brand is known for its “Never List,” more than 1,500 ingredients it has sworn not to include in its products, as well as its political lobbying for greater oversight of beauty products. Personal care products in the United States are still regulated according to a 1938 bill, much to Ms. Renfrew’s dismay.

Though smaller than Beautycounter, Nude’s global profile (and that of its founders) will be invaluable to Beautycounter, which is available only in the United States and Canada. Ms. Renfrew sees the acquisition as an opportunity to extend both brands’ reach, while also leveraging similar production facilities to mutual advantage.

Although Beautycounter has done select limited collaborations with other brands such as Goop and J. Crew, and will have a partnership with Target this fall, it is based on a direct sales model, with a sales force that could be characterized as a contemporary version of the Avon ladies. It now has more than 20,000 saleswomen around North America. Nude, which has been billed as a luxury line, is sold through retail outlets such as Sephora and SpaceNK.

Consolidation of the message will begin when Nude, which has its headquarters in San Francisco, moves into the Beautycounter offices in Santa Monica, Calif., and Ms. Renfrew becomes chief executive.

As to whether the acquisition is the first step in forming a natural beauty conglomerate, Ms. Renfrew said not necessarily. “We weren’t actively shopping the market,” she said. “It was just about a shared commitment.”

The bet is that the shared commitment will add up to even more than the sum of its parts. Or, rather, its products. Beauty with a mission meets the naked truth. They hope it will be a rockin’ combination.

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The Doctor’s Wife Skin Care Style


I have been fortunate to have the opportunity over the past 6 months to use a luxurious skin care line “The Doctor’s Wife Skin Care” created by the beautiful and ageless, Joanne Laverson. Just looking at Joanne you will want to use these products as her skin glows. The packaging is adorable yet clinical and the feel of the products on your skin is amazing.

The Doctor’s Wife website is a wonderful resource and you can learn more about these fantastic anti-ageing products at

About the Creator and Skin Care Line


Joanne (above) is the wife of Dr. Steve Laverson, a San Diego Board Certified Plastic Surgeon whose patients have always asked for skin care advice. After analyzing many popular brands and the marketing behind them, the doctor and his wife realized the illusion of skin care complexity created by advertising sales, but not results, or value for the consumer. We believe that the consumer desires and deserve simplicity and effectiveness in their daily routine, including skin care.

The Doctor’s Wife differentiated ingredients that were essential, reliable, and natural. She distilled out extraneous plant allergens, removed unnecessary preservatives, eliminated irritating synthetics, and committed to developing pure potent formulations that would provide performance without pretense. The outcome is a superior professional skincare line formulated with high quality, effective ingredients that deliver undeniable results for all skin types.

The Doctor’s Wife believes everyone can have beautiful glowing skin with the TDW products and these four simple steps: CLEANSE, EXFOLIATE, NOURISH, and PROTECT.


It is a great time to shop The Doctor’s Wife Skin Care website as they have some valuable promotions happening with their easy to use and result driven skin care line. If you have any questions about the skin care products you can also contact them by phone (Have Questions? 1 (855) 839-7546) which makes you feel confident when starting a new product line. I love the feel of the products and the feeling of hydration that the line gives to my skin. If you haven’t checked out The Doctor’s Wife Skin Care – You Should!


HydraFacial Style

Everyone has been talking about HydraFacial, from celebrities to respected news reporters. HydraFacial has gotten so much press that I started thinking this is something that I have to try for myself, especially after I was told by my aesthetician at Derma Spa that HydraFacial studies show better results for diminishing fine lines and wrinkles than IPL laser. Below is a great video on this technology.

So, what is the HydraFacial? HydraFacial is the only hydradermabrasion procedure that combines cleansing, exfoliation, extraction, hydration and antioxidant protection simultaneously, resulting in clearer, more beautiful skin with no discomfort or downtime. The treatment is soothing, moisturizing, non-invasive and non-irritating. The HydraFacial™ treatment improves the appearance of fine lines, wrinkles, congested and enlarged pores, oily or acne-prone skin, hyperpigmentation and brown spots and is suitable for most skin types, including thin or aging skin, ethnic skin, and dry skin or oily skin. A series of treatments are recommended to obtain optimum results.

Derma Spa also offers the The HydraFacial™ Premier treatment  which includes the HydraFacial™ listed above and a derma builder serum (2 peptides) to reduce fine lines and/or wrinkles and red LED lights to reduce redness/ irritation from the treatment, increase micro-circulation, and stimulate collagen production.

hydraAbove pictures left to right, 1) Getting a HydraFacial treatment at Derma Spa from Elissa. 2) LED lights used to help reduce the redness from the treatment on my chest. 3) This is what I looked like right after the treatment without any makeup (I was very red and sensitive especially around the eyes). 4) The day after the HydraFacial treatment with only light mineral powder, mascara and a lip gloss – no redness but a little darkness around the eyes that has since disappeared.

For me, the HydraFacial wasn’t as relaxing as the peel/facial anti-aging combination that I have tried at Derma Spa. However, it was my first time getting a HydraFacial and I didn’t know what to expect. It felt like a very strong mircodermabrasion treatment and I was quite red after especially under the eyes and around the lip area. I know the HydraFacial creators say there is no downtown but personally I wouldn’t have been comfortable going out after the treatment even with full makeup. My face also felt very sensitive like I had a sunburn. I was pleasantly surprised that the redness and sensitivity was gone the next day.

Two things I noticed right away was a reduction in clogged pores and blackheads especially around the nose area. The fine lines and wrinkles on my face and chest were diminished as well just after 1 treatment.

This is a yes treatment for me and I will definitely be getting more in the future.


Hair Style

I was getting my hair done this morning with Kelsey at Parlor Hair Boutique and I was thinking how lucky we are to have such a great salon in Victoria. The Boutique is totally chic with white brick walls, huge windows that give lots of natural light combined with cool plank wood floors – really creative, beautiful decor. However, this doesn’t surprise me because the salon is made up of a group of beautiful, talented, and super stylish ladies. I always look forward to my relaxing pampered experience with lots of laughs. Here is a little before and after.

phb12Check out Parlor Hair Boutique on Instagram @parlorhairboutique for lots of great hair ideas.

A little more about Kelsey DeFrias – Kelsey is a co-founder of Parlor Hair Boutique and has been in the hair industry for 12 years. Kelsey joined the L’Oreal Professionnel family six years ago as an artistic educator and has been part of the well-regarded artistic portfolio team for nearly two years. Kelsey has had the opportunity to train under some of Canada’s most respected stylists and has been fully trained in both the creative and technical academy programs with L’Oreal Professionnel. Her attention to detail and dedication to perfection allows her to be skilled in both the classic and creative cuts, with a personal love of up-styling and dresswork.

I look to teaching as a sharing of knowledge and experience. We can all learn so much from eachother if we are open to the opportunity and experience. Some of Kelsey’s career achievements include representing Team Canada at the 2008 Hair World competition, being a finalist in L’Oreal Professionnel’s runway style competition, being a two-time regional gold winner in L’Oreal Professionnel’s Color Trophy competition, as well as being a finalist and semi-finalist in several national competitions.

Kelsey believes that being a hairstylist is more than just a career; it is a passion that drives her to challenge herself and continually advance her skills and education. She is excited to make Parlor Hair Boutique a place where she can share that with others.


Parlour Hair Boutique’s Outlook – Our philosophy is our credo – we believe in enhancing the natural beauty our clients already possess. We are champions of you, and can’t wait to find your hair potential. Parlor Hair Boutique is located in a heritage buidling, and bathed in natural light. Here you can feel comfortable and relaxed. Boutique and luxurious in nature and personality, we offer the ultimate client experience – you are our guest. In our sanctuary, we can focus on you. Parlor Hair Boutique doesn’t believe in “squeezing” in more clients – we want you to have a well-deserved guest experience.

We are a team of professionals who are focused on conscious choices. Parlor Hair Boutique is free of chemical fumes, and has selected advanced products so that our stylists can achieve desired looks, free of odour, sulphates and parabens. We also work exclusively with ammonia-free colour.

The choices that we have made, and your choice in considering Parlor Hair Boutique, are the perfect pairing. We invite you to come and appreciate a service with a stylist focused on you, and enjoy a genuine salon experience, not a rushed service. Come experience a unique balance of beauty, precision, and a true love of our craft.

The Boutique Salon – Parlor Hair Salon is tucked away in the heart of the Design District in old Victoria. On a downtown block, filled with natural light, cozy vintage feel, and a dash of Parisian flair. Our décor is in the French style, with beautiful details on furniture, boutique style in warn golds and whites. A feeling of space is accented by high ceilings, and bathed in light from the large heritage windows.